Schwarzkopf Professional is a salon-first hair brand created to partner with hairdressers—supporting the craft of color, care, and styling with tools, education, and product performance you can trust. The brand traces its roots back to 1898 and has continued innovating ever since, built around a simple promise: true partnership with professionals, “Together. A passion for hair.” That mindset shows up not only in what’s inside the bottle, but also in the way Schwarzkopf Professional shares trend inspiration, technique knowledge, and service ideas designed for real salon life.
A complete professional portfolio, built around services
Schwarzkopf Professional organizes its offer the way stylists think: what you need to create results in the chair, and what clients need to maintain them at home. From consultation to finish, you can build a routine that’s consistent, repeatable, and tailored to each client.
Hair colour: confident results, modern creativity
For permanent and demi-permanent colour services, IGORA is a cornerstone—engineered for outstanding performance, even in challenging situations. When blonde is the goal, BLONDME stands out as the bonding Colour & Care brand truly dedicated to the needs of blonde hair, supporting lightening, toning, and aftercare routines that keep blondes looking fresh. For expressive, customizable colour services, CHROMA ID brings a playful, mixable approach that fits today’s demand for personalization and trend-led shades. Schwarzkopf Professional also continues to introduce innovation within its colour portfolio, including toners that help salons stay current.
Hair care: targeted regimes and repair technology
In care, Schwarzkopf Professional offers both accessible daily maintenance and advanced, service-driven repair. BONACURE focuses on high-performing products shaped by modern clean-beauty expectations—designed to be free from compromise and full of promise—making it a strong backbar and retail option across many hair needs. For deeper, customizable repair, FIBRE CLINIX is built around a fully customisable in-salon service concept that can be paired with at-home follow-up, allowing you to create bespoke regimes that fit different hair types and levels of damage. This service-and-retail pairing makes it easier to recommend a complete plan: what you do in the salon and what the client does between appointments.
Styling: from everyday versatility to editorial polish
For styling, OSiS champions limitless self-expression with products crafted your way—ideal for texture, volume, definition, and strong hold when you need looks to last. When you want a more elevated, salon-exclusive styling wardrobe, SESSION LABEL delivers refined control and a premium feel, empowering stylists to bring their own visions to life for fashion-forward finishes and special-occasion work.
More than products: education, inspiration, and support
Schwarzkopf Professional invests heavily in education to help salons grow. Through seminars and digital learning via its eAcademy, the brand shares tips, technique content, and inspiration from expert stylists, aiming to give hairdressers the education they need today to become the hairdresser they want to be tomorrow. Trend content and ambassador-led inspiration help translate runway and celebrity influence into wearable, bookable services. Consultation tools support better conversations, clearer expectations, and more consistent outcomes—especially valuable for colour corrections, blonding journeys, and at-home maintenance plans.
A heritage brand within Henkel
Schwarzkopf Professional sits within the wider Schwarzkopf family and is part of Henkel, combining hair expertise with research and development and a global professional community.
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