CHI Royal Treatment Curl Care Moisturizing Shampoo for Curly Hair pH 5.5 946 ml

Soft, flexible and defined curls begin with moisture and care that does not leave hair stiff. Royal Treatment Curl Care helps detangle wavy, curly and coily hair more easily, reduce frizz and enhance the natural curl pattern while maintaining movement.

Shampoo: key benefits

• Designed for wavy, curly and coily hair to improve definition and control frizz.
• Helps replenish moisture and protect curls against frizz caused by humidity fluctuations.
• Aloe, shea butter, avocado oil, coconut extract and silk help improve slip, elasticity and shine.

Key ingredients and technologies

The formula contains white truffle and pearl extracts, aloe, shea butter, avocado oil, coconut extract, hydrolyzed silk, hyaluronic acid salt and panthenol.

How to use the product?

Apply evenly to wet hair and massage from roots to ends. Rinse thoroughly; repeat if necessary. Follow with Royal Treatment Curl Care Conditioner.

How to include it in your care or styling routine?

After shampooing, follow with CHI Royal Treatment Curl Care Conditioner. On towel-dried hair, use Curl Care Leave-In Conditioner, then Curl Care Cream Gel to enhance and hold curl shape; when diffusing, Royal Guard can be added before heat.

Technical information

• Brand: Royal Treatment
• Product type: shampoo
• Packaging: 946 ml
• pH: 5.5
• EAN / GTIN: 0633911855171
• Model: RTCES32

Product story

Royal Treatment Professional is CHI’s professional care line, combining salon-focused functionality with highly conditioning formulas. Many Royal Treatment products feature white truffle extract, pearl extract and hydrolyzed silk, while specific systems include targeted ingredients: Bond & Repair uses a bond-care complex, Curl Care features aloe, shea butter and avocado oil, and the Volume line uses rice protein, bamboo and flaxseed extracts. The range is designed as a professional step-by-step routine in which shampoo prepares the hair, conditioner or masque improves manageability, and leave-in and styling products complete the result. This allows customers to choose a system based on their main need—damage repair, curl definition, volume, scalp care or color maintenance—while maintaining a consistent care approach between salon visits.

Frequently asked questions

Who is this shampoo particularly suitable for?

Designed for wavy, curly and coily hair to improve definition and control frizz.

Is it better to use one product or the entire line?

One product can perform its specific function, but a compatible shampoo, conditioner and targeted leave-in care product usually make it easier to build a more consistent routine without unnecessary product overlap.

How much product should I use?

Start with a small amount and adjust according to hair length, thickness and texture. Concentrated leave-in and styling products are best added gradually to avoid weighing the hair down.