A pigment-rich shampoo helps maintain a cooler blonde shade during washing.
SIM DS Blond Shampoo purple shampoo is designed to refresh the tone of blonde and grey hair.
The pigment-rich shampoo neutralises unwanted warm tones and enhances a cooler blonde shade. It adds shine and contains a UV filter.
Purple shampoo: key benefits
- Neutralises unwanted warm tones.
- Suitable for blonde and grey hair.
- Adds shine.
- Contains a UV filter.
How to use
Apply to wet hair, gently massage in, leave on for 1–5 minutes and rinse thoroughly. Wear protective gloves.
Technical information
- Brand: SIM
- Range / line: DS
- Product type: purple shampoo
- Pack size: 250 ml
- Feature: Fragrance-free
- Feature: Vegan
- Feature: With a UV filter
- EAN: 6417150014841
Product story
The DS range has a clear purpose: to make professional hair care and styling accessible to people who want to avoid added fragrance. Developed in Finland, the line considers fragrance sensitivity and the practical role of each ingredient. This approach connects everyday care needs with the results required by hairdressers.
In the DS range, care continues through styling and holding the finished hairstyle in place. Moisturising, detangling, creating texture and providing hold are different tasks, each supported by products in the range. Choose products according to your hair's needs and desired look, building a care routine that works for you. The pigment-rich shampoo neutralises unwanted warm tones and enhances a cooler blonde shade. It adds shine and contains a UV filter.
The line is shaped by carefully chosen ingredients and an emphasis on their role in the formula. A formula without added fragrance lets the focus remain on the care or styling experience itself. This is DS's vision of professional hair cosmetics: thoughtful formulation, a clear purpose and everyday hair care.
What is this product suitable for?
This product is designed to refresh the tone of blonde and grey hair.
Frequently asked questions
What is this product designed for?
It is designed to refresh the tone of blonde and grey hair.
How to use
Apply to wet hair, gently massage in, leave on for 1–5 minutes and rinse thoroughly. Wear protective gloves.
What is the pack volume or weight?
Pack volume: 250 ml.
Related SIM products
- SIM DS Blond Conditioner — for rinse-out blonde hair care.
- SIM DS White Pearl Mask — for intensive care and neutralising warm tones.
- Volume
- 151-400ml
- Properties
- For hair toning
For shine
Refreshing
Toning color Shampoos
With UV protection - Hair type/condition
- For blond hair
- Ingredients
- 100% Vegan
Without fragrances - Usage
- Hair care
- Collections
- DS PERFUME FREE
- Product type
- Toning color Shampoos
About Sim Sensitive
Sim Sensitive is a Finnish professional haircare brand manufactured by Sim Finland Oy in Tampere. Its specialities span hair and scalp care, styling and professional colouring. The portfolio includes everyday products for use at home and technical products for hairdressers working in salons.
The different ranges help you build a routine around your hair’s condition, your scalp’s needs and the result you want. Start with a suitable shampoo and conditioner, then add a mask, scalp care or styling product as needed.
What is Sim Sensitive known for?
Fragrance-free professional haircare is an important part of the brand’s offering. DS brings together fragrance-free care and styling products. Forme Essentials features Finnish oat oil, while System 4 focuses on targeted scalp care.
Each product has a specific purpose. Consider your lengths and scalp separately when choosing care: dry hair, a lack of volume, unwanted warm tones and an oily scalp call for different solutions.
Sim Sensitive products
DS: fragrance-free haircare
DS includes shampoos, conditioners, masks and styling products. DS Repair Shampoo is designed for damaged hair, DS Moisture Shampoo for hair needing hydration, and DS Volume Shampoo for an airy, fuller feel. DS Blond Shampoo helps neutralise unwanted warm and yellow tones in blonde and bleached hair.
Follow cleansing with a product suited to your hair’s condition. When choosing hair conditioners, consider dryness through the lengths, previous chemical treatments and the level of conditioning you need.
System 4: scalp care
System 4 offers shampoos, a treatment mask, lotions and other scalp care products. System4 1 Special Shampoo is intended for oily, dandruff-prone scalps, while System4 2 Balancing Shampoo is designed for dry scalps with dandruff. System4 O Oil Cure Scalp Treatment is an exfoliating, conditioning mask containing salicylic acid.
Forme Essentials and SensiDO
Forme Essentials combines haircare and styling with Finnish oat oil. The range includes moisturising products and options for volume, curl styling and heat protection. Choose hair styling products according to your preferred texture, level of hold and styling method.
SensiDO covers professional colouring, including hair colours, lighteners and developers. The portfolio also includes the SensiDO Simplex Bonder system. Select technical products to suit the salon service and use them according to the manufacturer’s instructions.
Who are Sim Sensitive products for?
The brand is relevant to hairdressers and customers seeking professional haircare at home. DS suits a preference for fragrance-free products, System 4 addresses scalp care needs, and Forme Essentials offers everyday care and styling. Choose each product according to your hair and scalp needs.
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