Neutralises yellow tones and makes fragile, lightened hair easier to comb. Violet pigment helps maintain a cool blonde tone, while tamanu oil nourishes hair and helps make it smoother and shinier.
Joico Blonde Life Violet conditioner helps maintain cool blonde tones and detangle hair sensitised by lightening. Violet pigment reduces yellow tones, while the conditioning formula smooths rough strands. Toning is combined with easier combing and smoother, softer hair.
Apply to clean, damp hair, leave on for 1–3 minutes and rinse thoroughly.
The conditioner reduces unwanted yellow tones while detangling lightened hair. Use this rinse-out product after shampooing and leave on for 1–3 minutes. It leaves lightened hair softer and easier to comb.
Omega-6 and omega-9 fatty acids in tamanu oil help hydrate fragile hair and enhance shine. Coconut oil and gardenia extract help reduce frizz and add smoothness and shine to lightened hair. Keratin derivatives help strengthen damaged, fragile strands and improve their resistance to daily combing and styling.
Wash hair with Blonde Life Violet shampoo before applying conditioner. The pigments in both products target yellow tones. If hair remains hard to comb after rinsing, apply leave-in Blonde Strong Detangler spray to damp hair for extra heat protection.
Yes. It contains violet pigment to help reduce yellow tones while detangling lightened hair.
Pack size: 250 ml.
Apply to clean, damp hair, leave on for 1–3 minutes and rinse thoroughly.
Water/Aqua/Eau, Cetearyl Alcohol, Behentrimonium Chloride, Isopropyl Palmitate, Stearyl Alcohol, Propylene Glycol, Phenoxyethanol, Ethylhexyl Olivate, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Cocos Nucifera (Coconut) Oil, Helianthus Annuus (Sunflower) Seed Oil, Carthamus Tinctorius (Safflower) Seed Oil, Calophyllum Inophyllum Seed Oil, Rosa Canina Fruit Oil, Arginine HCl, Gardenia Taitensis Flower Extract, Dipropylene Glycol, Cetyl Esters, Hydroxyethylcellulose, Bisamino PEG/PPG-41/3 Aminoethyl PG-Propyl Dimethicone, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-37, Bis-Ethyl(isostearylimidazoline) Isostearamide, Tetrasodium Glutamate Diacetate, PEG-4 Laurate, Propylene Glycol Dicaprylate/Dicaprate, PEG-14M, Styrene/Butadiene Copolymer, Squalane, Phosphatidylcholine, Citric Acid, PPG-1 Trideceth-6, Iodopropynyl Butylcarbamate, Isopropyl Alcohol, Sodium Hydroxide, Limonene, Geraniol, Fragrance/Parfum, Ext. Violet 2 (CI 60730), Basic Violet 2 (CI 42520).
Joico is an American professional haircare brand with a history dating back to 1975. Its main specialities are haircare, restorative treatments, styling and professional hair colour. The portfolio includes products for salon services alongside everyday care for use at home.
Its collections address different needs, including dryness, breakage, colour fading and unwanted changes in tone. This makes it possible to build a routine around your hair's condition, thickness and previous chemical treatments.
Joico is particularly associated with K-PAK and protein-based care for damaged hair. Selected formulas feature SmartRelease technology, a liposome system that gradually releases rosehip oil, arginine and keratin. It is designed to help strengthen hair and protect it against damage associated with daily styling.
Ingredients and priorities vary across the collections. K-PAK Color Therapy features argan and manketti oils, while Color Balance uses pigments to help correct unwanted warm tones. Check the individual product description to distinguish between moisturising care, restorative conditioning and tone maintenance.
A routine can start with shampoos for cleansing, hair conditioners for regular care and hair masks for more intensive conditioning. Leave-in treatments, oils and styling products provide further options for volume, texture, hold or thermal protection.
K-PAK focuses on restorative care for damaged, breakage-prone hair, helping improve strength and appearance. K-PAK Color Therapy is designed for colour-treated hair, combining strengthening care with support for colour vibrancy and shine.
Defy Damage focuses on strengthening hair and protecting it against everyday stressors, including heat styling and UV exposure. The collection includes both rinse-out and leave-in care.
Moisture Recovery offers richer moisturising care for thick or coarse, dry hair. HydraSplash provides lighter hydration for fine-to-medium hair, helping maintain softness without a heavy feel.
Color Balance Purple helps neutralise unwanted yellow tones in blonde hair, while Color Balance Blue targets orange tones in brunette hair. Blonde Life cares for blonde and bleached hair, with an emphasis on brightness and strength.
Joico offers options for hairdressers and customers maintaining a targeted routine between salon visits. Start with your main priority: hydration, care for damage or colour maintenance. Then choose a suitable level of conditioning for your hair's thickness and follow each product's directions.
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