Nourishes and moisturises for softer, shinier hair after washing. Shea butter, babassu and argan oils are complemented by keratin, hydrolysed silk, a wheat protein derivative and panthenol. A La Vie Est Belle-inspired fragrance completes the care; leave the mask on for 3–10 minutes, then rinse.
This rinse-out treatment helps moisturise and soften the lengths, leaving a distinctive La Vie Est Belle-inspired fragrance. Suitable for all hair types, it provides nourishing care after shampooing. Helps add shine and a well-groomed look.
Keratin, hydrolysed silk and a wheat protein derivative are complemented by shea butter, panthenol, babassu and argan oils. This blend helps moisturise and nourish hair, while the distinctive fragrance defines the range's care experience. Rinse this mask out after 3–10 minutes.
Fragranced rinse-out care helps leave hair soft and shiny after washing. Imperity Gourmet VIE hair mask with a La Vie Est Belle-inspired fragrance is suitable for all hair types.
For all hair types when you want moisturising, nourishing care and a La Vie Est Belle-inspired fragrance.
Keratin and hydrolysed silk are complemented by shea butter, panthenol, babassu and argan oils. This blend helps nourish and moisturise hair while adding shine.
Also contains a hydrolysed wheat protein derivative. A rinse-out treatment suitable for use after shampooing.
After washing, gently massage into hair, leave for 3–10 minutes and rinse thoroughly.
You can use Gourmet VIE shampoo before this care step. Always rinse the product out after the leave-on time.
Gourmet VIE combines hair care with a distinctive fragrance reminiscent of La Vie Est Belle. Fragrance is part of this range's care experience alongside softness, hydration and shine. The mask suits all hair types, so its care approach is not limited to a particular hair colour or texture.
The formula contains keratin, shea butter, panthenol, babassu and argan oils, and hydrolysed silk. This blend helps nourish and moisturise hair for a well-groomed look. The range combines its distinctive fragrance with practical hair care, so there is more to the product than its scent alone.
This mask adds a rinse-out care step to washing. Rinse hair thoroughly after the leave-on time. Gourmet VIE combines a clear care routine with the range's distinctive fragrance.
This product comes in a 250 ml pack.
After washing, gently massage into hair, leave for 3–10 minutes and rinse thoroughly.
Helps moisturise and nourish hair.
Aqua (Water), Cetearyl Alcohol, Cetrimonium Chloride, Glycerin, Behentrimonium Chloride, Orbignya Oleifera Seed Oil, Hydrolyzed Keratin, Butyrospermum Parkii (Shea Butter), Argania Spinosa Kernel Oil, Hydrolyzed Silk, Sodium Cocoyl Hydrolyzed Wheat Protein, Panthenol, Parfum (Fragrance), Citric Acid, Propylene Glycol, Linalool, Benzyl Alcohol, Methylisothiazolinone, Methylchloroisothiazolinone
IMPERITY is a professional hair cosmetics brand of Hungarian origin, with products developed and manufactured in Italy. Its range covers colouring, bleaching, care and styling, with products for both professional salon services and everyday haircare at home.
The brand’s salon focus is reflected in complementary product categories, from hair colours and developers to care after chemical treatments. This allows hairdressers and their clients to select products for a particular service and for continued care between appointments.
One of the brand’s distinctive features is its combination of targeted care and expressive fragrances. The Gourmet range includes shampoos, conditioners and masks with perfume-inspired scents. Selected products contain keratin, hydrolysed silk, shea butter, panthenol, babassu oil and argan oil. Check the ingredient list of each individual product.
Singularity care is designed for dry, coloured, bleached and chemically treated hair. Its shampoo and conditioner-mask formulas contain argan oil, linseed oil and amino acids to help improve softness, smoothness and shine.
Start with shampoos selected for your scalp and hair needs. Consider dryness, previous chemical treatments and how your hair feels after washing. Adjust the intensity of care according to how easily the lengths detangle and whether they need additional moisture and softness.
Follow cleansing with hair conditioners. Singularity Pro Smart Multifunctional Shampoo and Pro Adaptive Conditioner & Mask form a complementary care pairing. Pro Adaptive can be used as a conditioner or mask, following the manufacturer’s recommended application time.
When choosing hair masks, check the intended use of the individual product. Gourmet Jad and Gourmet Vie suit those who appreciate a distinctive fragrance alongside conditioning care. Products within the same range may have different formulas.
The professional portfolio includes Singularity and Impevita hair colours, developers and Blonderator bleaching products. Blonderator also includes a silver shampoo designed to neutralise unwanted yellow tones. The starting colour, hair condition and desired result determine the choice of colouring and bleaching products.
Supreme Style completes the portfolio with styling products, including hairsprays and mousses, to help shape the hair and provide hold.
IMPERITY caters to hairdressers selecting colouring, care and styling products for salon work, as well as customers looking for professional haircare at home. Consider Singularity for dry and chemically treated hair, or Gourmet for a fragrant cleansing and conditioning routine. Always follow the directions for the individual product.
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