Professional By Fama Absolute 7.4 permanent hair colour, medium blonde with a copper reflect, 80 ml
BFC74
1-4
Pro only
This is a professional permanent hair colour in medium blonde with a copper reflect. The creamy-gel Absolute system combines pure colour pigments with M.A.B. technology for controlled, even colour development, shine and tone intensity. Mix with a suitable Professional By Fama developer at a 1:2 ratio according to the professional protocol.
Professional By Fama Absolute 7.4 permanent hair colour, medium blonde with a copper reflect, 80 ml is a professional product from Professional By Fama. This is a professional permanent hair colour in medium blonde with a copper reflect. The creamy-gel Absolute system combines pure colour pigments with M.A.B. technology for controlled, even colour development, shine and tone intensity. Mix with a suitable Professional By Fama developer at a 1:2 ratio according to the professional protocol.
Why choose this product?
Absolute is a professional permanent colour system with a creamy-gel texture. Pure colour pigments and M.A.B. technology are designed to support even pigment distribution, shine and controlled tone intensity.
Key features
- Creamy-gel permanent colour system.
- Pure colour pigments with M.A.B. technology.
- Designed for professional colour customisation.
- Mixing ratio with a suitable developer: 1:2.
Active ingredients and technologies
The formula features M.A.B. as described in the source product information. These components and technologies support the product's stated cosmetic function.
How to use
Assess the natural base, percentage of grey hair, previous colour and the condition of the hair and scalp before colouring. Mix Absolute colour with a suitable Professional By Fama cream developer at a 1:2 ratio in a non-metallic bowl and follow the processing time specified for the chosen professional colouring service.
Technical information
- Brand: Professional By Fama
- Product type: permanent hair colour
- Range: Absolute
- Shade: 7.4
- Shade description: medium blonde with a copper reflect
- Volume: 80 ml
- Mixing ratio: 1:2 with a suitable developer
- EAN / GTIN: 8051811453471
Product story
Professional By Fama's professional hair-cosmetics story began in Italy in 1981. The brand has developed through close collaboration with colourists and hairdressers who work every day with different hair types and desired results. Research, product development and professional education connect technical expertise with the freedom to create an individual look.
Professional By Fama brings together hair colour, care and styling. Each product has a specific role within the professional system, from preparing the hair structure to maintaining colour or creating the desired hairstyle. The brand's Italian roots, collaboration with hairdressers and training culture create continuity between concept, technical development and everyday salon use.
Compatible products and care routine
For an even colour service, prepare porous lengths as needed, choose the compatible PBF Oxy developer for the technical service and complete the service with suitable WondHer post-colour care.
Frequently asked questions
What is this product designed for?
Professional permanent hair colour in medium blonde with a copper reflect. The creamy-gel Absolute system combines pure colour pigments with M.A.B. technology for controlled, even colour development, shine and tone intensity. Mix with a suitable Professional By Fama developer at a 1:2 ratio according to the professional protocol.
What is the pack size?
The pack size is 80 ml.
How should it be used?
Assess the natural base, percentage of grey hair, previous colour and the condition of the hair and scalp before colouring. Mix Absolute colour with a suitable Professional By Fama cream developer at a 1:2 ratio in a non-metallic bowl and follow the processing time specified for the chosen professional colouring service.
- Volume
- 51-150ml
- Properties
- For shine
Permanent hair colors - Usage
- For coloring and perms
For professionals - Hair color shades
- Copper
- Collections
- ABSOLUTE
About Professional By Fama
Professional By Fama is an Italian professional hair cosmetics brand specialising in hair colouring, care and styling. Its history dates back to 1981, with research and product development closely connected to the practical needs of hairdressers and colourists. The brand focuses on versatile colour systems, technical precision and products that support personalised salon services.
Since 2001, the company's production centre and professional Academy have brought together manufacturing expertise, technological development and hairdressing education. Hair colour remains central to the brand's philosophy as a way of expressing individual style. The WondHer direction builds on this approach, encouraging creative colour work and tailored results.
What is Professional By Fama known for?
Professional hair colouring is the brand's principal speciality. The Absolute permanent colour range offers more than 120 intermixable shades. Its M.A.B. Technology enables lifting, colour deposition and toning during the same colouring process. This gives professional colourists flexibility when creating customised shades and applying different colouring techniques.
The demi-permanent colour systems Luminity and Beat focus on tonal versatility and shine. Luminity formulas feature Hyaluronic Acid and Luminescine. For colour-treated hair, the Color Lover care range uses Chromalock Technology to help maintain visible colour intensity and brilliance. The wider portfolio also includes specialised haircare solutions for dry, blonde and damaged hair.
Professional By Fama products
Hair colouring, toning and lightening
The professional colour portfolio includes permanent hair colours, toning hair colours, lightening products and developers. Absolute is designed for lasting colour results and grey coverage, while Luminity and Beat offer additional possibilities for creating tonal effects and enhancing shine. These systems support different colouring techniques and salon services.
Shampoos, masks and hair treatments
For regular maintenance, Professional By Fama offers shampoos, conditioners, hair masks, serums and leave-in treatments. Color Lover is designed for colour-treated hair, while Stay Blonde helps neutralise unwanted warm tones. True Blonde focuses on the cosmetic care of blonde hair, and the Let's Boost range is developed to improve moisture and smoothness in dry hair.
Hair styling products
The styling collection includes products for volume, curl definition, texture and smooth finishes. Different formulas allow hairdressers and customers to choose styling support according to hair type and the desired result, from natural movement to more structured looks.
Who are Professional By Fama products suitable for?
The brand is particularly relevant to professional hairdressers and colour specialists working with colouring, lightening and toning services. Customers with coloured, blonde, dry or damaged hair can also choose suitable care products for home use. Product selection should reflect hair condition and individual needs. Professional colours, developers and lighteners must be used according to the manufacturer's instructions.
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