Relaxed texture or defined strands — match your hair to your mood. Panthenol helps moisturise and soften hair, while flexible hold keeps the texture workable so you can reshape your style throughout the day.
KEUNE Style Good Fibes is a fibre paste for texture and natural, flexible hold in shorter hair.
Panthenol helps retain moisture and soften hair for greater flexibility and easier restyling. The styling formula provides grip for strand definition, while the conditioning ingredient maintains a soft feel. This is especially useful for styles you want to rework throughout the day.
Use the paste to define individual strands or create a relaxed, slightly tousled style.
Rub a small amount between your palms and work into damp or dry hair.
It suits defined individual strands or a more relaxed, slightly tousled look.
This product creates flexible, textured styles.
Rub a small amount between your palms and work into damp or dry hair.
Aqua (Water), Ceteareth-30, Paraffinum Liquidum (Mineral Oil), Laureth-2, Ceteth-2, Synthetic Beeswax, Alcohol Denat., VP/VA Copolymer, Paraffin, Sodium Benzoate, Sorbitol, Parfum (Fragrance), Citric Acid, Magnesium Sulfate, Dipropylene Glycol, Panthenol, PEG-90M, Citrus Aurantium Bergamia (Bergamot) Peel Oil, Geranyl Acetate, Limonene, Linalyl Acetate, Terpineol, Tetramethyl Acetyloctahydronaphthalenes
Keune Haircosmetics is an independent, family-owned professional hair brand from the Netherlands. Its story began in Amsterdam in 1922, when Jan Keune and his life and business partner Cornelia began developing products for hair professionals. The professional hairdressing industry remains central to the brand's identity today.
Concept development, formulation, testing and production take place at Keune's headquarters in Soest, the Netherlands. The portfolio covers a broad range of professional hair products, from everyday care to styling and professional colour.
Keune combines more than a century of professional hairdressing heritage with in-house product development and manufacturing. Its main collections include Keune Care, Keune Style, Keune Color, So Pure and 1922 by J.M. Keune.
Keune Care provides products for different hair and scalp needs, including dry, damaged, colour-treated, lightened, curly and fine hair. Shampoos, conditioners, masks and specialist treatments can be combined as part of a tailored haircare routine.
Keune Style focuses on preparation, texture, smoothness, volume and hold. The wider category of professional hair styling products includes sprays, creams, gels, waxes, pastes and other formats for different finishes and levels of hold.
Keune Care includes shampoos, conditioners, masks and targeted treatments for different hair needs. Keune Style complements these routines with professional products developed for texture, volume, shine, control and finishing.
Keune Color is the brand's professional colouring portfolio. Customers and professionals looking for this type of product can also explore the broader category of professional permanent hair colours.
So Pure is a distinct Keune collection featuring vegan formulas and a refillable packaging system. 1922 by J.M. Keune focuses on men's grooming and includes haircare, hairstyling and beard-care products.
Keune is particularly relevant to professional hairdressers and colourists. Its broad portfolio also covers a variety of haircare and styling needs, including dry, damaged, coloured, lightened, curly, fine and difficult-to-manage hair, as well as products developed for different scalp needs.
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