Emmebi Italia Zer035 AF hair toner for customising colour Pure Light Ash Effect, 100 ml

Name: Emmebi Italia Zer035 AF hair toner for customising colour Pure Light Ash Effect, 100 ml
Brand: Emmebi Italia
SKU: AFASH
Availability: OutOfStock

Reference AFASH

OUT OF STOCK In stock: 0

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Allows more precise tonal adjustment and a customised salon colour result. Use this professional colour-system product after assessing the starting base and desired intensity, following its dedicated activator and application protocol.

Customising tone requires compatibility within the specific colour system and assessment of the starting base. This professional product gives the hairdresser additional options for adjusting the colour nuance. Select the activator, amount and processing time according to the product's own protocol to complement the desired colour result.

Emmebi Italia Zer035 AF Pure Light Ash Effect is a professional product for customising tone. Choose it when the intended result requires an ash tone.

Hair toner: key features

For colour with an ash tone
For a professional colour system
For creating an individual result
A separate toning option

Purpose and action

Adapt the amount, activator and processing time to the specific colour system and starting base. This tonal adjustment forms part of a professional colouring protocol.

How to use

Use this toner only within the relevant colour range's professional protocol. Select the activator and mixing ratio according to the specific product instructions, taking account of the starting base and desired intensity. Do not apply mixing ratios from other colour ranges.

Application steps

Assess the starting base and desired tone or gloss effect.
Prepare only the activator and mixing ratio specified for this range and product.
Apply and process according to the professional protocol. Do not automatically use processing times or quantities from other ranges.

Technical information

Brand: Emmebi Italia
Range: Zer035 AF
Product: Pure Light Ash Effect
Product type: professional hair toner
Pack size: 100 ml
EAN: 8032825918422

Product story

Emmebi Italia's approach to hair cosmetics begins with the diversity of nature and individual character. The brand combines naturally derived active ingredients with cosmetic technology to give each collection its own purpose and identity. In this approach, well-groomed hair has no single universal form: it is a solution suited to each person's hair and desired look.

Research and collaboration with industry professionals play a role in product development. The different collections cover hair care, styling and professional technical services. They share the aim of combining an easily understood purpose with a pleasant user experience and a clearly defined place in the overall routine.

Visual identity is also part of this approach. Each range has its own personality, expressed through its packaging. Inspiration from nature, attention to individual beauty and ease of professional use form the context in which the products in this range were developed.

Frequently asked questions

How should I choose the right application method?

Use the product for its intended purpose and follow the instructions on the specific pack, taking account of your hair type and desired result.

About Emmebi Italia

Founded in 1990 in the Bergamo area of Italy, Emmebi Italia grew from Adriano Vecchi and Fabio Ricci’s experience in the professional haircare industry. Scalp care was an early focus and remains an important part of the brand’s identity.

The wider portfolio covers cleansing, intensive conditioning, styling and technical products for professional salon treatments. Separate collections make it easier to select a routine for a particular purpose, whether that means softer lengths, more body or maintaining a cooler blonde shade.

What is Emmebi Italia known for?

The Inspired by Nature philosophy brings nature-inspired ingredients into professional haircare formulas. Depending on the collection, these include argan oil, botanical extracts, marine-derived ingredients or snail secretion extract. Ingredients and intended benefits vary between individual products, so the formula should guide your choice.

Emmebi Italia products and collections

Beauty Experience and Argania Sahara Secrets

Beauty Experience targets dry, fragile and damaged hair, with Helix Aspersa Muller snail secretion extract highlighted in the collection’s description. Argania Sahara Secrets focuses on moisture, softness and shine, with argan oil as a signature ingredient. When choosing hair masks, consider the thickness of your hair and the level of conditioning it needs.

Be Blonde Silver Shine

Designed for blonde, bleached and grey hair, this collection includes anti-yellow products with violet pigments to help neutralise unwanted warm tones. Selected formulas contain Plex and hyaluronic acid. Choose toning shampoos according to the shade you want to maintain and follow the product’s application instructions.

Natural Solution and Gate Ocean

Natural Solution offers cosmetic scalp-care programmes addressing dandruff, excess sebum and hair-loss concerns. Gate Ocean covers styling and finishing, with mousses, hairsprays, creams and other products for texture, volume or hold. Different formulas use different marine-derived ingredients.

Who are Emmebi Italia products for?

The range caters to hairdressers and customers building a targeted routine at home. Start with cleansing suited to the scalp, then choose conditioning for the lengths. Compare hair conditioners, masks and leave-in treatments by their application method, recommended treatment time and intended hair type. Choose styling products separately according to the finish and level of hold you want. This makes it easier to distinguish everyday care from occasional intensive treatments and products used to shape the finished hairstyle.