Bielenda Chrono Age 24h Hydrating Day Cream 40+ is targeted care for mature skin in the 40+ age group. Squalane, avocado and babassu oils plus white mulberry and ginkgo extracts help maintain moisture, smoothness and early anti-wrinkle care, while an antioxidant epigenetic complex helps protect the skin from everyday environmental stress and support collagen formation. Designed for regular morning use on the face, neck and décolleté.
Bielenda Chrono Age 24h Hydrating Day Cream 40+ is developed for the daily care of mature skin with the skin's circadian rhythm in mind. The antioxidant epigenetic complex helps protect the skin from everyday environmental stress and support collagen formation, while lipids and plant-derived ingredients help maintain moisture, a feeling of elasticity and comfort. Regular use forms a complete step in the daytime routine focused on a smoother, cared-for and visibly fresher complexion.
The Chrono Age 24h line is based on separating day and night care. In this formula, squalane, avocado and babassu oils plus white mulberry and ginkgo extracts play an important role. They help replenish skin lipids, soften and maintain comfort, while the epigenetic complex concept focuses on supporting skin protection and renewal processes according to the time of day.
Every morning, apply to cleansed skin on the face, neck and décolleté and massage gently until absorbed. Follow with a suitable sunscreen.
Suitable for mature skin in the 40+ age group, especially when wrinkles, loss of elasticity, dryness, dullness or the need for a structured daytime anti-ageing routine are concerns.
In the morning on cleansed skin of the face, neck and décolleté.
Mature skin in the 40+ age group.
Maintaining moisture, smoothness and early anti-wrinkle care.
Bielenda is a Polish cosmetics brand with a history dating back to 1990, when the company was founded by Barbara Bielenda. The brand develops cosmetics for face, body and hair care, covering both everyday routines and products created for more specific skin and hair needs.
Bielenda has its own research and development facilities in Poland, where technologists and cosmetologists work on cosmetic formulations. Natural-origin active ingredients have been part of the company's positioning since its early years, while its current portfolio also uses widely recognised modern cosmetic ingredients.
Bielenda addresses a broad range of skincare needs, including hydration, nourishment, cleansing, smoothing and care for dry, oily, combination or mature-looking skin. Depending on the product line, formulas may contain ingredients such as niacinamide, hyaluronic acid, vitamin C, retinol, ceramides, peptides, plant extracts and botanical oils.
Some collections are structured around particular actives or skincare concerns. SKIN CLINIC PROFESSIONAL, for example, includes concentrated facial serums and treatments featuring ceramides, hyaluronic acid, niacinamide, vitamin C and retinol. BEAUTY MOLECULES includes creams, serums, cleansing products, micellar waters and masks developed for different skincare routines.
The facial skincare portfolio includes cleansing gels, micellar waters, toners, serums, day and night creams, masks and targeted treatments. Body care includes creams, body butters, oils, scrubs, hand and foot care as well as hair-removal products.
Bielenda also offers shampoos, conditioners and hair masks. Its 100% PURE VEGAN range, for example, includes care for damaged, colour-treated and greasy hair. Vegan positioning applies to specific products and collections where explicitly stated rather than automatically to the entire Bielenda portfolio.
The portfolio includes collections such as ECO SORBET, ECO NATURE, SKIN CLINIC PROFESSIONAL, BEAUTY MOLECULES, VANITY and VEGAN FRIENDLY, alongside numerous other ranges. As their formulations and intended uses differ, products can be selected according to individual skin type, hair type and preferred care routine.
Bielenda is relevant for customers seeking a broad choice of face, body and hair cosmetics from one brand. The range covers care for dry, sensitive, combination and oily skin, as well as products focused on cleansing, moisturising, nourishing and mature-skin routines. Customers can build a straightforward daily routine or add targeted products such as serums and masks according to their needs.
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