Permanent cream colour in shade 9.12 combines long-lasting colour with hair fibre care. Hydrolysed keratin helps care for the hair structure during treatment, while cetrimonium chloride conditions the surface for softness and shine. The cream and a suitably chosen developer form a uniform working mixture, with strength adjusted to the starting shade and percentage of grey hair.
A lasting colour change or refresh requires a colour in the desired shade. KEYRA shade 9.12 is very light ash blonde with pearl tones; its cream formula is designed for professional use with KeyraOx developer. Adjust the colouring formula to the starting shade, percentage of grey hair and desired result.
Permanent hair colour: key features and benefits
- Clearly identified shade 9.12: very light ash blonde with pearl tones.
- Cream formula for convenient professional mixing.
- Keratin and conditioning ingredients help care for hair.
- Adds shine and softness.
Key ingredients and formula features
- Hydrolysed keratin helps care for the hair fibre during colouring.
- Cetrimonium chloride (Cetrimonium Chloride) is a conditioning ingredient that helps add softness and shine.
- The low-ammonia formula is designed for professional permanent colouring.
How to use
Mix with a suitable KeyraOx 10, 20 or 30 Vol. developer at a 1:1 ratio. Maximum processing time is 30 minutes. Choose the developer according to the percentage of grey hair and desired lift. For professional use. Follow pack instructions.
Step-by-step application
- Mixing example: Mix 100 ml of colour with 100 ml of suitable KeyraOx 10, 20 or 30 Vol. developer. Standard shades use a 1:1 ratio.
- Selecting processing conditions: For shade 9.12, allow a maximum of 30 minutes and follow the specific pack instructions. A hairdresser assesses developer suitability according to hair condition, grey coverage needs and desired lift.
- Lengths and ends: During the last 10 minutes, work the colour through the mid-lengths and ends if the hairdresser considers it necessary for the specific treatment.
- After-colour care: KEYRA pH Acid shampoo is designed for cleansing after colouring. Add a separate conditioner for softness and easier combing if needed.
Product details
- Brand: KEYRA
- Range: KEYRA Colors
- Product type: Permanent hair colour
- Shade: 9.12 — very light ash blonde with pearl tones
- Volume: 100 ml
- Use: Professional
Product story
Choosing a colour starts with a specific intention, and KEYRA 9.12 offers a defined option in this palette: very light ash blonde with pearl tones. It sits alongside natural, ash, golden, copper and other shade families in the professional palette.
KEYRA Colors combines colour with hair care. Keratin and conditioning ingredients in the range complement colouring with attention to softness and shine. This approach values both the chosen shade and the appearance of the hair surface after treatment.
In professional work, the palette is a creative tool in which each option has its place. Cream colours are used with a suitably chosen developer, following the purpose and instructions of the specific colouring treatment. Shade choice, starting hair condition and correct technique form one process focused on expressive, well-groomed hair.
Related KEYRA products
- KEYRA KeyraOx developers — for mixing standard colour at 1:1; select the appropriate 10, 20 or 30 Vol. strength for the treatment.
- KEYRA pH Acid shampoo — for cleansing after colouring and neutralising alkaline treatment residues.
- KEYRA Silken conditioner — moisturising care, easier combing and colour preservation after washing.
Frequently asked questions
What shade is KEYRA 9.12?
Shade 9.12 is very light ash blonde with pearl tones.
Is developer included?
The product is a 100 ml tube of colour. A separate, suitably chosen developer is required for colouring.
Is the product intended for professional use?
Yes, it is intended for professional colouring treatments.
- Volume
- 51-150ml
- Properties
- For shine
Long lasting
Permanent hair colors
Softening - Ingredients
- Keratin
- Usage
- For coloring and perms
For professionals - Hair color shades
- Ash
Violets/Irisee - Product type
- Permanent hair colors
About Keyra
Keyra is a Spanish professional hair cosmetics brand specialising in colouring, care and styling products. Its range covers different stages of a salon service, from changing colour and lightening hair to cleansing, conditioning and securing the finished style. Alongside technical products, the brand offers products for everyday hair care.
The range comprises four main product lines: Keyra Colors, Keyra Hair Care, Keyra Hair Style and Keyra Beauty. They help you select products for a specific purpose, from a colour service to improving softness, smoothness and shine.
What is Keyra known for?
Keratin features in selected Keyra colouring and care products. Some care formulas also contain hyaluronic acid, flaxseed or plant oils. Each product has a particular purpose, so the condition of the hair and the desired result should guide your choice.
The range includes products for dry and damaged hair, easier detangling and frizz control. A dedicated shampoo for grey and white hair also helps neutralise unwanted yellow tones.
Keyra products
Keyra Colors: colouring and lightening
Keyra Colors includes permanent hair colour with keratin, KeyraOx cream developers and Keyradeco lightening powder. These products are designed for colouring and lightening services. Developer strength, mixing ratio and processing time should follow the product instructions and suit the planned service and the condition of the hair.
Champú PH Ácido is designed for washing coloured, bleached or highlighted hair after colouring or lightening. It gently cleanses and helps neutralise alkaline residues following chemical treatment, complementing care at the end of the service.
Keyra Hair Care: cleansing and conditioning
The care line includes shampoos for different hair needs. Total Repair contains hyaluronic acid and is designed for dry or damaged hair. Keratin Liss combines keratin and flaxseed to help improve softness and elasticity, ease combing and reduce frizz. Silver White is intended for grey and white hair to help reduce yellow tones.
For more intensive care after cleansing, choose suitable hair masks. The Keyra mask moisturises and nourishes dry or very dry hair while improving combability. Bi-Fase is a two-phase leave-in conditioner that helps detangle hair and reduce frizz.
Keyra Hair Style and Keyra Beauty
Keyra Hair Style includes an extra-strong-hold hairspray for securing the finished hairstyle. When choosing hairsprays, consider the level of hold and the shape you want to maintain. Keyra Beauty offers Diamond Oil with argan and camellia oils for nourishment, softness and shine.
Who are Keyra products for?
Keyra is relevant to hairdressers looking for colouring, care and styling products, as well as customers adapting their everyday routine to their hair’s needs. Choose products intended for dry, damaged, colour-treated or grey hair as appropriate. Colouring and lightening products should be used according to the manufacturer’s instructions.
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