ALFAPARF Semi di Lino Spray bottle for ampoule treatments

About ALFAPARF MILANO PROFESSIONAL

ALFAPARF MILANO PROFESSIONAL is an Italian professional hair brand specialising in care, colouring and styling. The company’s history began in 1980, when Roberto Franchina and a small team started developing products for hairdressers in northern Italy. Semi di Lino launched in 1989, followed the next year by the permanent hair colour range Evolution of the color.

Collaboration with hairdressers and professional education remain central to the brand. Its training covers haircare, colouring, cutting and styling. The product portfolio connects salon services with appropriate home care between appointments.

What is the brand known for?

Semi di Lino focuses on shine, maintaining the appearance of hair colour and protection against environmental influences. The brand highlights Urban Defence Pro for protection against pollution, Shine Fix Complex for shine, and Color Fix Complex with a UV filter and antioxidant to help preserve hair colour.

Individual ranges feature additional technologies. Moisture contains Nutri-Sugars for moisturising and nourishing care, while A-Z Bond Complex in the renewed Reconstruction range helps strengthen damaged hair. These features belong to the specified ranges, so products should be selected according to hair condition and the intended result.

ALFAPARF MILANO PROFESSIONAL products

Semi di Lino haircare

A daily routine starts with shampoos suited to the hair type and scalp’s needs. Semi di Lino organises care into ranges with distinct purposes.

• Diamond – shine and vitality for normal hair.
• Moisture – hydration, nourishment and softness for dry hair.
• Reconstruction – restorative, strengthening care for damaged hair.
• Volume – volume and a fuller appearance for fine hair.
• Curls – hydration and definition for wavy and curly hair.
• Smooth – smoothing care and frizz control for unruly hair.
• Blonde and Brunette – neutralising unwanted yellow or orange tones according to hair colour.
• Scalp – care for scalp balance and comfort.

After washing, complement the routine with hair conditioners. Choose hair masks for more intensive care. Selected ranges also include leave-in products and targeted treatments.

Hair colouring and styling

The professional colour portfolio includes permanent Evolution of the color, Color Wear Cream for tone-on-tone colouring, and Color Wear Gloss Toner for toning. Styling products include mousses, hairsprays, gels, waxes and heat protectants for shaping and holding different hairstyles.

Who are the products suitable for?

The brand serves hairdressers and customers seeking professional haircare matched to specific needs. Consider dryness, damage, lack of volume, frizz or unwanted tones, alongside scalp condition and previous colouring. Discuss colour products and technical services with a hairdresser, and follow each product’s directions when caring for hair at home.