LUXURY Hair Pro Styling & Finishing extra-strong-hold matte styling paste Urban Style Mat Paste, 75 ml
Defines individual strands and maintains a structured style with extra-strong hold and a matte finish. The formula contains maltodextrin, coconut, argan and almond oils; it leaves no greasy feel or residue and washes out with water.
Defined strands and structured, shine-free styles need a matte texture with pronounced hold. The paste provides extra-strong hold for short or long hair without greasiness or residue. Maltodextrin, coconut, argan and almond oils are part of a formula that combines shaping with easy removal: the product washes out with water.
LUXURY Hair Pro Urban Style Mat Paste is a matte styling paste for structured hairstyles. It provides extra-strong hold and precisely defines strands in both short and long hair.
Matte styling paste: key benefits
- Matte, shine-free finish.
- Extra-strong hold to maintain the hairstyle's shape.
- Suitable for shaping short and long hair.
- Non-greasy feel; washes out with water.
Which hair concerns does this product address?
For styles that need defined shape without a glossy finish. Helps tame unruly hair and create texture without greasiness or residue.
Key ingredients and their benefits
The formula contains maltodextrin, coconut, argan and almond oils. These ingredients complement the paste's conditioning formula, which provides extra-strong hold and a matte finish.
How to use
Apply to the hair you want to define. Shape individual strands with your fingers or use a comb to set the direction; the aim is a matte, structured shape.
- Apply to hair and shape as desired with your fingers or a comb.
The paste can shape both short and long hair. When you want to remove it, wash it out with water; it is not a conditioning mask that needs a processing time and immediate rinsing.
Product specifications
- Brand: LUXURY Hair Pro
- Range / product name: Urban Style Mat Paste
- Product type: matte styling paste
- Volume: 75 ml
- Hold level: 4/5
- Manufacturer's code: 480455
The product story
Personal style starts with choosing both the shape of your hairstyle and how you want your hair to feel after styling. The LUXURY Hair Pro approach embraces sleek hair, defined curls, soft waves and structured styles. Each product has a particular role in the routine, keeping the focus on the hairstyle and how it is created.
The brand's aesthetic brings together restraint, clean lines and timeless elegance. Styling offers a way to bring that idea into everyday life: choosing smoothness, enhancing texture or securing a carefully shaped silhouette. This attention to detail is characteristic of professional haircare and turns styling into time set aside for yourself.
Urban Style Mat Paste has a specific role in this styling process. The matte paste helps shape and define both short and long hair. Both the appearance of the hair and the chosen shape matter, and the product supports the particular step needed to create the intended look.
Who is it for?
For structured styles, strand definition and a matte finish in short or long hair.
Related LUXURY Hair Pro products
LUXURY Hair Pro Water Fix Defining Wax is an alternative in the same range for a natural finish with a transparent texture. Get Fixed hairspray is available for extra hold on a finished hairstyle.
Frequently asked questions
What is this product designed for?
For structured styles, strand definition and a matte finish in short or long hair.
What is the pack size?
The pack contains 75 ml.
How do I use this product?
Apply to hair and shape as desired with your fingers or a comb.
- Volume
- 51-150ml
- Properties
- For hairstyle accents
Matt effect
Texturizing - Hold level
- Extra strong hold
- Ingredients
- Argan oil
Coconut - Usage
- For cutting and styling
About LUXURY Hair Pro
LUXURY Hair Pro is an Italian professional hair cosmetics brand offering colouring, care and styling products. Its portfolio combines products for salon services with ranges designed for home use, helping customers maintain a suitable care routine between salon visits.
The collection covers five areas: colour, everyday care, targeted treatments, professional systems, and styling and finishing. Products can be selected around a specific goal, such as moisture, colour maintenance, volume, care for damaged hair or the desired hairstyle.
What is LUXURY Hair Pro known for?
Professional hair colouring is one of the brand’s main specialisms. Luxury Haircolor colouring creams use Multi-Chrome & Micro-Molecular Pigments Technology. For its colour masks, the brand describes MMR, or Micro Mirror Reflex, technology in connection with colour reflections and shine.
The care ranges differ in purpose and formulation. Back Bar Post-Color products contain panthenol and taurine, while Re-Co is formulated with plant-derived keratin. Choose according to the individual product description and the condition of the hair.
LUXURY Hair Pro products
Day By Day and Back Bar for everyday care
Day By Day includes shampoos for colour care, volume, nourishment and frizz control. Adaptive Mask, Argan & Silk Oil and Linseed Crystals Oil complete the range. The line is designed for regular use in salons and at home.
Back Bar Moisturizing shampoo and mask are intended for dry, sensitised hair, while Post-Color products provide care after colouring. When choosing hair masks, consider whether moisture or colour care is the main priority. The brand’s hair oils offer additional ways to complement the routine.
Re-Co and Relive for targeted care
Re-Co is a reconstructing care range for fine, fragile and damaged hair. It includes shampoo, mask and activators for different care needs, providing options when a more intensive routine is required.
Relive focuses on scalp care. The line includes products for oily scalps and anti-dandruff shampoos for dry or oily scalps. Select the formula that matches the particular concern.
Colour and professional systems
The colour portfolio includes Luxury Haircolor, Natural Touch, Precious Shadows direct pigments and Reflex colour masks. Reflex combines conditioning care with colour reflections. The result also depends on the starting hair colour.
The Liss & Luxe smoothing system and Mossa waving system support professional salon services. Styling products include hairsprays, volumising mousse and products for defining curls or smoothing hair.
Who are LUXURY Hair Pro products for?
The brand suits hairdressers and customers choosing products around their hair and scalp needs. Look for moisturising care for dry hair, reconstructing care for damaged hair and colour-maintenance products for coloured hair. Follow the individual product’s directions when using and combining products.
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