Joanna Platinum hair lightener for lift up to 6–7 levels, 450 g

Name: Joanna Platinum hair lightener for lift up to 6–7 levels, 450 g
Brand: JOANNA
SKU: J01949
Availability: InStock

Reference J01949

In stock: >5

Pro only

The persulfate-containing formula professionally lightens highlights or the full head by up to 6–7 levels. Hydrolysed silk helps protect the structure during treatment, while the creamy consistency of the prepared mixture makes application easier.

Joanna Platinum is a professional lightener for highlights, balayage and full-head lightening by up to 6–7 levels. The formula combines lightening with protection of the hair structure during treatment to help hair retain a better-groomed appearance and shine after bleaching.

The persulfate-containing formula provides lightening, while hydrolysed silk helps protect the hair structure during treatment. Mixing the powder with a suitable developer creates a creamy mixture that is easier to apply and helps stay in place on the hair. This combination suits both highlights and full-head lightening.

Hair lightener: key features

For bleaching hair and highlights
Lightening by up to 6–7 levels
Silk proteins for hair structure protection
For professional bleaching treatments

What needs does it address?

Professional lightener for highlights, balayage and full-head lightening by up to 6–7 levels. The powder is mixed with developer; the creamy mixture helps with application and staying in place on the hair.

Key ingredients and their roles

Hydrolysed silk (Hydrolyzed Silk) — silk proteins that help protect the hair structure during bleaching.
Persulfate-containing bleaching formula — for professional lightening.

How to use

Choose a developer that meets the lightener's instructions.
Measure lightener and developer in the stated ratio and prepare a uniform mixture.
Apply the mixture according to the chosen highlighting, balayage or full-head bleaching technique.
The specific lightener's instructions and chosen treatment determine processing time and rinsing; follow the sequence stated on the packaging.

Before starting, choose a Joanna cream developer that meets the lightener's instructions and mix in the specified ratio. Apply to the selected areas according to the technique: highlights, balayage or full-head bleaching. Follow the product's instructions for processing time and rinsing.

Product details

Brand: Joanna
Range: Professional
Series: Platinum
Product type: Hair lightener
Intended use: for professional bleaching of hair and highlights
Weight: 450 g
EAN: 5901018019495

About the product

Platinum lightener combines hair lightening with attention to the hair structure during treatment. Silk proteins in the formula help protect hair during bleaching. It is designed for professional work on different lightening tasks, from highlights to full-head bleaching.

In the Joanna Professional range, this product is designed for professional colouring and bleaching work. The formula lightens hair by up to six or seven levels, while the creamy consistency of the prepared mixture makes application easier. Lightening is complemented by hair structure care during treatment to help retain shine and a more pleasant feel afterwards.

The Platinum hair lightener comes in a 450 g pack. It is intended for professional bleaching of hair and highlights. Its properties and intended use determine how it fits into a hair-care or styling routine.

Frequently asked questions

Who is this product for?

It is designed for professional bleaching of hair and highlights.

What is the pack size?

This product comes in a 450 g pack.

Can it also be used for highlights?

Yes, it is designed for professional bleaching of both highlights and the full head.

Related Joanna products

For the mixture, choose a Joanna Professional cream developer in the concentration required by the lightener's instructions. The products listed below are separate concentration options; select the one suited to the treatment rather than combining them in one mixture.

Joanna cream developer for colouring and bleaching mixtures, 3%, 1000 g
Joanna cream developer for colouring and bleaching mixtures, 6%, 1000 g
Joanna cream developer for colouring and bleaching mixtures, 9%, 1000 g
Joanna cream developer for colouring and bleaching mixtures, 12%, 1000 g

Ingredients (INCI)

Potassium Persulfate, Ammonium Persulfate, Sodium Metasilicate, Sodium Stearate, Sodium Persulfate, Silica, Hydrated Silica, Magnesium Carbonate Hydroxide, Cyamopsis Tetragonoloba Gum, Cyclodextrin, Sodium Lauryl Sulfate, Tetrasodium EDTA, Hydrolyzed Silk, CI:77007, Parfum.

Properties: Hair protection
Weight: 251-500gr
Usage: For coloring and perms
For professionals
Product type: Bleachers various

About Joanna

Joanna is a Polish cosmetics brand produced by Laboratorium Kosmetyczne Joanna, a company established in 1982. The business began with hair care products and later expanded into body care. Hair care, colouring and styling remain its main specialisms.

The portfolio includes products for home use alongside Joanna Professional, a range developed for hair salons. There are options for everyday care, refreshing hair colour and specific salon tasks. The right choice depends on the hair's condition, the desired result and how the product is used.

What is Joanna known for?

Joanna offers care ranges for different hair needs, as well as colouring and toning products. Selected formulas contain keratin, silk proteins or argan oil. Individual ranges address needs such as dryness, roughness, dullness, brittleness and difficult detangling.

Suitable cleansing is the first step in a considered care routine. When choosing shampoos, take account of the hair type, its current condition and the other products in your routine. Dry hair, frequently styled hair and colour correction may require different formulas.

Joanna products

Joanna Professional hair care

The keratin range includes products for coarse, dull and brittle hair. The silk range is designed to smooth dry and damaged hair. Argan oil products are formulated for hair weakened by frequent styling, helping improve softness, smoothness and manageability.

After washing, follow with hair conditioners suited to the needs of the lengths and ends. The professional portfolio also includes larger formats that can be practical for regular salon use. Follow each product's directions for application, processing time and quantity.

Toning, colouring and styling

Ultra Color includes toning products for refreshing or changing the hair shade. The professional portfolio also contains lighteners, oxidants and styling products. Toning, permanent colouring and lightening are different processes, so consider the starting shade and intended result when choosing.

The wider Joanna portfolio also covers body care and depilation. Select these products according to the area of application and the manufacturer's stated purpose.

Who are Joanna products for?

Joanna offers options for everyday care at home and for hairdressers seeking products for specific salon tasks. For dry or damaged hair, hair masks can complement the routine, with the formula chosen according to hair condition and the desired cosmetic effect. Compare the description, ingredients and directions to select cleansing, conditioning and styling products that suit your hair.