Joico LumiShine Demi Liquid...

Joico LumiShine Demi Liquid demi-permanent hair colour 4RR, 60 ml

094772
1-4
Pro only

Refreshes faded hair colour and enhances red tones without lightening the natural base. 4RR is a level 4 shade with an intense red reflect. The ammonia-free formula with ArgiPlex and Quadramine complexes helps protect hair during colouring.

 

Joico LumiShine Demi Liquid 4RR is a liquid demi-permanent hair colour for enhancing red tones and refreshing colour. It deposits pigment without lightening the natural base. 4RR/4.66 is a level 4 shade with an intense red reflect.

The colour is ammonia-free and pH-balanced. Arginine in ArgiPlex helps protect hair and reduce breakage, while proteins in the Quadramine complex help repair the hair structure. The liquid consistency is suitable for application with an applicator bottle.

Demi-permanent hair colour: features and uses

  • Refreshes colour without lightening natural hair.
  • Enhances red tones in previously coloured hair.
  • Mix equal parts colour and developer (1:1).
  • For use with LumiShine 5 Volume (1.5%) developer.

Key hair-protecting complexes

  • ArgiPlex: arginine helps strengthen hair and reduce breakage during colouring.
  • Quadramine: a protein complex that helps repair the hair structure.

How to use

  • Perform an allergy test before colouring, following the instructions on the packaging.
  • Pour LumiShine 5 Volume (1.5%) developer into an applicator bottle, then add an equal amount of colour. Close the bottle and shake thoroughly.
  • Apply the mixture and allow it to develop for 5–35 minutes, depending on the desired result and the colouring instructions. Rinse hair thoroughly when the development time is complete.

Technical information

  • Brand: Joico
  • Range: LumiShine Demi Liquid
  • Product type: demi-permanent hair colour
  • Shade: 4RR / 4.66
  • Volume: 60 ml
  • Reflect: intense red
  • Colour depth: medium brown, level 4
  • Developer: LumiShine 5 Volume (1.5%)
  • Mixing ratio: 1:1
  • Action: colour deposit without lightening
  • Formula: ammonia-free, pH-balanced

The product story

LumiShine Demi Liquid 4RR is a liquid toning colour that refreshes colour without lightening the natural base. It is suitable for refreshing previously coloured hair throughout the lengths, enhancing red tones and adding shine. 4RR is a level 4 shade with an intense red reflect.

The LumiShine Demi Liquid range combines colouring with hair protection. Arginine in ArgiPlex helps reduce breakage, while proteins in the Quadramine complex help repair the hair structure. The ammonia-free, pH-balanced formula supports both vibrant colour and a well-cared-for appearance during toning.

Mix the colour with an equal amount of LumiShine 5 Volume developer. The liquid consistency is suitable for applicator-bottle use to refresh faded colour. RR shades contain no natural background pigment, so they can produce a particularly vivid red result on grey hair.

Complementary colouring and care products

  • LumiShine Crème Developer 5 Volume (1.5%): developer for preparing the colour mixture.
  • K-PAK Color Therapy Shampoo and Conditioner: shampoo and conditioner for colour-treated hair after the service.

Frequently asked questions

What does the shade code 4RR mean?

The number 4 indicates the colour depth, while RR denotes an intense red reflect. This shade is also labelled 4.66.

Can this colour lighten natural hair?

No. It deposits pigment and changes the reflect without lightening the natural base.

What result does it give on grey hair?

RR shades contain no natural background pigment, so grey hair may turn a very vivid red. For a more natural-looking result, add an appropriate natural shade to the colour mixture.

Volume
51-150ml
Properties
Ammonia-free colors
For hair toning
For shine
Hair protection
Hair type/condition
For colored and bleached hair
Ingredients
Ammonia-free
Usage
For coloring and perms
For professionals
Hair color shades
Reds
Collections
LUMISHINE DEMI LIQUID
Product type
Toning hair colors

About Joico

Joico is an American professional haircare brand with a history dating back to 1975. Its main specialities are haircare, restorative treatments, styling and professional hair colour. The portfolio includes products for salon services alongside everyday care for use at home.

Its collections address different needs, including dryness, breakage, colour fading and unwanted changes in tone. This makes it possible to build a routine around your hair's condition, thickness and previous chemical treatments.

What is Joico known for?

Joico is particularly associated with K-PAK and protein-based care for damaged hair. Selected formulas feature SmartRelease technology, a liposome system that gradually releases rosehip oil, arginine and keratin. It is designed to help strengthen hair and protect it against damage associated with daily styling.

Ingredients and priorities vary across the collections. K-PAK Color Therapy features argan and manketti oils, while Color Balance uses pigments to help correct unwanted warm tones. Check the individual product description to distinguish between moisturising care, restorative conditioning and tone maintenance.

Joico product categories and collections

A routine can start with shampoos for cleansing, hair conditioners for regular care and hair masks for more intensive conditioning. Leave-in treatments, oils and styling products provide further options for volume, texture, hold or thermal protection.

K-PAK and K-PAK Color Therapy

K-PAK focuses on restorative care for damaged, breakage-prone hair, helping improve strength and appearance. K-PAK Color Therapy is designed for colour-treated hair, combining strengthening care with support for colour vibrancy and shine.

Defy Damage

Defy Damage focuses on strengthening hair and protecting it against everyday stressors, including heat styling and UV exposure. The collection includes both rinse-out and leave-in care.

Moisture Recovery and HydraSplash

Moisture Recovery offers richer moisturising care for thick or coarse, dry hair. HydraSplash provides lighter hydration for fine-to-medium hair, helping maintain softness without a heavy feel.

Color Balance and Blonde Life

Color Balance Purple helps neutralise unwanted yellow tones in blonde hair, while Color Balance Blue targets orange tones in brunette hair. Blonde Life cares for blonde and bleached hair, with an emphasis on brightness and strength.

Who is Joico suitable for?

Joico offers options for hairdressers and customers maintaining a targeted routine between salon visits. Start with your main priority: hydration, care for damage or colour maintenance. Then choose a suitable level of conditioning for your hair's thickness and follow each product's directions.

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